市场营销 & 通信办公室
The Office of 市场营销 and Communications is an award-winning team of marketers, 作家, 设计师, 媒体关系专业人士, and digital media experts who work to tell 全球十大赌钱排行app的 story in creative, 有效的, 和真实的方式.
我们想让全世界都知道 全球十大赌钱排行app transforms students’ lives through distinctive learning experiences, 热门学位课程, personal attention from distinguished faculty, and a keen focus on career and personal development.
We want our ever-growing network of 校友, 朋友, and community and business partners to know that 全球十大赌钱排行app has a profound impact on 出赛, 我们的国家, and all of southeastern Wisconsin as a premier educational institution for the region’s workforce and leaders.
Mar-Comm’s primary mission is to support recruitment, retention, fundraising, and engagement. 我们通过战略 and innovative use of digital and print marketing tactics including 广告, 社交媒体, 全球十大赌钱排行app的.edu website, print pieces, public and media relations, and storytelling. Our work promotes 全球十大赌钱排行app’s distinctive academic, 运动, and co-curricular programs; and stellar faculty, 工作人员, 校友, 学生群体.
要点的快速连结:
我们的服务
设计及印刷项目
Mar-Comm designs and produces high-level design and print pieces including: brochures, 小册子, and direct-mail pieces that support recruitment and fundraising; the Carthaginian magazine; and campus signage and environmental branding elements.
广告
Mar-Comm determines and manages the College’s paid media plan including all recruitment and event 广告.
全球十大赌钱排行app.edu网站建设和更新
Mar-Comm负责维护全球十大赌钱排行app号.edu website, the College’s most important recruitment tool. 我们和系主任一起工作, 办公室负责人, and content managers across campus to keep recruitment-focused sections of 全球十大赌钱排行app的 website updated, 准确的, 和迷人的.
新闻和讲故事
Mar-Comm’s professional 作家 and media experts work to tell 全球十大赌钱排行app的 story in print and digital publications. 我们为全球十大赌钱排行app人写文章.edu website, monthly e-newsletters, external publications, the Carthaginian magazine, 和更多的.
媒体关系
Mar-Comm coordinates all media relations efforts for 全球十大赌钱排行app. If you would like us to alert the news media about an upcoming event, 嘉宾, or accomplishment (your own or that of a colleague or student), our office can assist you in crafting and distributing a release to area media.
社交媒体
Mar-Comm manages all of the main 全球十大赌钱排行app 社交媒体 accounts, and acts as a resource for departments and organizations with their own 社交媒体 needs. If you would like some help starting or enhancing a 社交媒体 platform, contact communications@全球十大赌钱排行app.edu.
全球十大赌钱排行app Logos, 全球十大赌钱排行app-Branded Merchandise, and Brand Management
Mar-Comm governs the use of all 全球十大赌钱排行app学院的标志s and brand elements. All materials that include the 全球十大赌钱排行app or 全球十大赌钱排行app 体育运动 logo must be approved by our office before production. Please contact us before ordering your own materials, to avoid paying for items that don’t meet the College’s brand guidelines and cannot be used.
摄影及录像服务
Mar-Comm takes 照片 and videos of 全球十大赌钱排行app activities and events for use in high-level recruitment and fundraising projects.
活动推广
Mar-Comm assists with event promotion and support in several ways. 对于有大量观众的活动, or for events that are open to the public, we often assist with promotion and support including websites, 广告, 新闻稿, 外部媒体的日历帖子, 票, 海报, 传单, 邀请, 在线回复表格, 活动项目, 和更多的. Our office also provides tools that event organizers can use to do their own promotion.
这座桥
Mar-Comm manages 这座桥, a communication tool for 全球十大赌钱排行app的 community. All 全球十大赌钱排行app faculty, 工作人员, and students may use 这座桥 to share their news and announce events. 访问Bridge主页 www.全球十大赌钱排行app.edu/bridge. 在 www.全球十大赌钱排行app.edu/bridge/submit. 这座桥 email newsletter is sent to all faculty, 工作人员, 和学生们每周一, 周三, 星期五早上.
Additional 服务 for 教师 and 工作人员
Our office designs and places orders for swag items and print pieces aimed at external audiences (such as prospective students). We also create all online faculty and 工作人员 profiles.
分享你的新闻
Do you have a story to share with 全球十大赌钱排行app的 community?
将你的故事提交至 这座桥. Student-submitted stories are approved by a member of the 市场营销 & Communications team and then published. 教师 and 工作人员 submissions are published immediately.
Do you have a suggestion for a news story?
Do you have a great photo or video of campus or 全球十大赌钱排行app life?
The Office of 市场营销 and Communications wants to hear about the exciting things that are happening at 全球十大赌钱排行app. We also accept submissions of 照片 and videos. 我们分享故事, 照片, 以及全球十大赌钱排行app网站上的视频, 社交媒体, 广告, 与媒体, and in College publications including the Carthaginian magazine. 请将您的投稿发送至 bridge@全球十大赌钱排行app.edu . Please put “Story idea,” Photo submission” or “Video submission” in your subject line. Be sure to include a complete photo caption or video description for visual materials.